Voice Search Statistics heading into 2020 eMarketer predicts that over a third of the US population (111.8 million people) will use a voice assistant monthly in 2019, up 9.5% from 2018. ComScore predicts that by the year 2020, 50% of all online searches will be performed with voice search. A Gartner study predicts that 30% of all browsing […]
It’s that time of the year when we buy more tech toys. So, if you’re buying an Alexa or a Google voice activated device, here’s a quick and easy list of the top commands you can ask them to perform. And believe me there are a million more commands. General & Productivity What’s the news […]
The dreaded question of ROI in social media is not much different than any traditional marketing campaign. The same culprits, brand awareness, engagement and acquisition, all drive the understanding of a successful campaign. But in reality there are many more aspects to support that success story. There is follower growth which is very easy to […]
Having the right social media analytics is vital to your measuring the success. Social media analytics is about gathering data from your accounts and campaigns, and then using it to track and improve performance. Below is a look at the various analytics that each of the major networks offer. Facebook analytics Marketers who run a Facebook […]
Social media has undoubtedly become an integral part of our lives, and influencer marketing has exploded along with it. People turn to their favorite Instagram, Twitter and YouTube stars for advice and recommendations. That may be anything from purchases to medical advice. These influencers are trusted by millions of consumers, and any good marketers are using them in […]
The Digital Marketing World Forum (#DMWF) is September 11th and 12th this year and it looks like an excellent lineup of speakers. Check out who will be attending. The conference explores the latest trends & strategies within Digital Marketing and covering Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, […]