What is the engagement level between TV and Twitter? No doubt these 2 are closely connected these days. These 2 platforms were made for each other, yet neither relies on the other to deliver content. But combined, it is a 2 way conversation made in heaven. It’s instant response that is still undervalued. Live commenting […]
The Digital Innovation Summits were in New York City this week, which included sessions on strategy, mobile, and digital marketing. The combination of these summits provided some great thinking and thought provoking ideas on how to provide better digital strategy for customers. One speaker in particular, Lowell Doppelt from QUID, provided great examples of big data visualization […]
Snapchat has quickly become the “go to” App for kids. And now maybe adults. What started out as a simple photo messaging app is transforming into a true storytelling application. What the kids like about it and maybe you too, is that the content disappears seconds later. Or at a time you specify. With that […]
I’m sure you’ve heard about blogging but before you just dismiss it as something nerds do, think again. This is your “Owned Media” and you control the message. As of February 2014, there were approximately: 172 million Tumblr 75.8 million WordPress blogs in existence worldwide. 180 million – Blogger, a Google product, is the most popular blogging […]
The outlook for digital marketing in 2015 is looking great. But make sure you are following the trends. Digital marketing is constantly evolving – why I love it, and hate it at the same time. The trends are not completely different from the past few years, but some advertisers still seem to ignore them. The top trends in 2015 to […]
If your gearing up for some Twitter campaigns or just wondering how to search, track and research hashtags, here are some tools and tips.Trends on Twitter can offer some great insights for the client and marketer alike. Below are some tips and tools to find out the most popular trends, hashtags, and relevant topics at […]