You have a blog or a website your promoting and you want to make some real increases in traffic and engagement. If you only have 30 minutes a day to spend on digital marketing what should you do? These 3 areas I believe will be the best bang for your buck. It’s easy for marketers […]
As more and more social media networks emerge, they don’t simply launch and hope for the most visitors. They need to be targeted and fill an unmet need with their audience. Ongoing engagement has never been more important in order to keep users coming back. The biggest differentiators are gender and age. Coupled with those […]
What is the engagement level between TV and Twitter? No doubt these 2 are closely connected these days. These 2 platforms were made for each other, yet neither relies on the other to deliver content. But combined, it is a 2 way conversation made in heaven. It’s instant response that is still undervalued. Live commenting […]
MOBILEGEDDON is almost here. Are you ready? On April 21, Google is changing the algorithm for its mobile search, putting websites that are deemed “mobile friendly” higher in the mobile search rankings. It also means that websites that have had high rankings in search results could lose their prominent positions if they are not optimized […]
The Digital Innovation Summits were in New York City this week, which included sessions on strategy, mobile, and digital marketing. The combination of these summits provided some great thinking and thought provoking ideas on how to provide better digital strategy for customers. One speaker in particular, Lowell Doppelt from QUID, provided great examples of big data visualization […]
Are you ready for the Digital Strategy Innovation Summit in New York City – March 19-20. Special Announcement! A discount for Digital Intervention readers only. Anyone interested in going to the show and still needs to register, follow this link and use this code DI20. This will save you 20% off any two-day pass. This summit will […]