Category Archives: Marketing

Star Wars Poster

Star Wars: A Marketing Machine I Am

Unless you live in a cave, you know that new Star Wars movie has launched, and so with it the barrage of Star Wars stuff. The merchandising machine for this movie is nothing like I have ever seen before, especially before the movie debuted. It made Christmas shopping easy this year because everything was Star […]

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Good Engagement Between TV and Twitter?

What is the engagement level between TV and Twitter? No doubt these 2 are closely connected these days. These 2 platforms were made for each other, yet neither relies on the other to deliver content. But combined, it is a 2 way conversation made in heaven.  It’s instant response that is still undervalued. Live commenting […]

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Enhance Your Digital Marketing Strategy With A Blog

I’m sure you’ve heard about blogging but before you just dismiss it as something nerds do, think again. This is your “Owned Media” and you control the message. As of February 2014, there were approximately: 172 million Tumblr 75.8 million WordPress blogs in existence worldwide. 180 million – Blogger, a Google product, is the most popular blogging […]

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