About Digital Intervention

About Digital Intervention

Digital Intervention created easy-to-understand features that techy's and non-techys can learn from.

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Digital Intervention YouTube Page

Digital Intervention YouTube Page

Learn about all things digital on the DI YouTube channel. COMING SOON

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Professional Career

Professional Career

Check out my LinkedIn and professional background

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Using SMS in your marketing mix

Incorporating SMS (texting) into your marketing mix is a great way to stay in touch with your customers. For retail business owners it is a great way to send out company notifications, upcoming sales, contests or coupons. For professional services such as doctors, dentists, lawyers, etc, SMS can be utilized as a great way to […]

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Seeking Health Information Online is Up says Pew Research

Should come as no surprise but Pew Internet just published some great info. The Shared Search for Health Information on the Internet 61% of American Adults Now Look Online for Medical Help June 11, 2009 In 2000, 46% of American adults had access to the internet, 5% of U.S. households had broadband connections and 25% […]

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WOW – Total transparency gets UCB great info

Very Interesting news from UCB. First I have heard of this strategy. MM&M reports an interesting partnership that is a Win-Win. UCB announced a partnership with PatientsLikeMe.com to launch an epilepsy-focused patient community, and will report adverse events to the FDA through round-the-clock surveillance. The Belgium and Cambridge, MA-based biopharma said in a release that […]

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Pharma does social media

Great article about J&J entering the social media space. Download the ebook Johnson and Johnson does New Media too. by: Ron Ploof On October 22, 2008, I was sitting in a popular session at the MarketingProfs Digital Mixer, hosted by the legendary CC Chapman. CC’s topic focused on the corporate use of online video — […]

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