Good article by Vadim Lavrusik on the impact of social media and how it is affecting education. “With news organizations beginning to create special positions to manage the use of social media tools, such as the recently appointed social editor at The New York Times, journalism schools are starting to recognize the need to integrate […]
Incorporating SMS (texting) into your marketing mix is a great way to stay in touch with your customers. For retail business owners it is a great way to send out company notifications, upcoming sales, contests or coupons. For professional services such as doctors, dentists, lawyers, etc, SMS can be utilized as a great way to […]
After a recent webinar, I’m highlighting the top few things to keep in mind when trying to generate business with your LinkedIN page Keep up with Linkedin every week Make new network updates every week Have a few updates emailed to you from people or groups Put lead roles in the current box, like VP, […]
Should come as no surprise but Pew Internet just published some great info. The Shared Search for Health Information on the Internet 61% of American Adults Now Look Online for Medical Help June 11, 2009 In 2000, 46% of American adults had access to the internet, 5% of U.S. households had broadband connections and 25% […]
Very Interesting news from UCB. First I have heard of this strategy. MM&M reports an interesting partnership that is a Win-Win. UCB announced a partnership with PatientsLikeMe.com to launch an epilepsy-focused patient community, and will report adverse events to the FDA through round-the-clock surveillance. The Belgium and Cambridge, MA-based biopharma said in a release that […]
Great article about J&J entering the social media space. Download the ebook Johnson and Johnson does New Media too. by: Ron Ploof On October 22, 2008, I was sitting in a popular session at the MarketingProfs Digital Mixer, hosted by the legendary CC Chapman. CC’s topic focused on the corporate use of online video — […]