Author Archives: Paul B. Kaiser

Pharma does social media

Great article about J&J entering the social media space. Download the ebook Johnson and Johnson does New Media too. by: Ron Ploof On October 22, 2008, I was sitting in a popular session at the MarketingProfs Digital Mixer, hosted by the legendary CC Chapman. CC’s topic focused on the corporate use of online video — […]

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Can Facebook handle 200 million requests?

Saturday morning at 12:00 am (EST), Facebook’s more than 200 million users will be able to personalize the URLs for their profiles. By rolling out the vanity URLs, the company aims to make it easier to find people and brands on Facebook via search engines, while boosting its own traffic as well. For more… I […]

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