On March 18th I had the honor of speaking at the BMA-NJ Event in Whippany, NJ. The event held at the Marriott was a well attended event and the group was very gracious and eager to learn about Multi-Channel Marketing and Multi-Screening platforms. Based on a Google study called The New Multi-Screen World, I presented the multi-screen behaviors, […]
SXSW is around the corner and 50,000 of my closest digital friends will be enjoying Austin, TX. Get Psyched. SXSW kicks off this upcoming week and it will be the largest gathering yet. Here are a few fun facts you might want to know about the Austin, Texas-based celebration of all things music, film, and interactive. 1. SXSW […]
Is it about the phone or the platform? 2013 marked a pivotal year in smartphone sales. Surpassing all other mobile device sales for the first time. So who is winning the race? First lets look at the platforms leading the pack. The Android platform still holds the market around the world. In fact it doubled […]
The new layout is easier to read on all platforms. Enjoy! Thanks – DI Team
I saw the “What If” TV spot from Jif the other night during the Olympics and thought they did a great job. Except they missed a key opportunity to do a hashtag for #whatif. This could have been a huge marketing opportunity. The ideas are endless to get people motivated and talking online. Feedback is […]
Flexible glass meets technology meets the consumer. This could be the next big thing for Apple. Tim Cook acknowledged in an ABC interview yesterday that Apple has something big going on in Arizona concerning sapphire glass, but stopped short of admitting that a forthcoming iWatch might be a major beneficiary of the new material. A number of other […]