The first hashtag was brought forth as a novel idea by Chris Messina in 2007. As most initial good ideas go – it was rejected by Twitter. #Fail No worries – Chris is doing just fine with a new company. So what makes this symbol so special and why is everyone obsessed with it? Why […]
SXSW is around the corner and 50,000 of my closest digital friends will be enjoying Austin, TX. Get Psyched. SXSW kicks off this upcoming week and it will be the largest gathering yet. Here are a few fun facts you might want to know about the Austin, Texas-based celebration of all things music, film, and interactive. 1. SXSW […]
I saw the “What If” TV spot from Jif the other night during the Olympics and thought they did a great job. Except they missed a key opportunity to do a hashtag for #whatif. This could have been a huge marketing opportunity. The ideas are endless to get people motivated and talking online. Feedback is […]
Ironically, in an age where we seem to worry about online privacy and our accounts being hacked into, we also seem to be willing to divulge certain information on social networks. I believe we think that when we are on our “personalized networks” (facebook, twitter, etc..) we tend to forget that the world is watching. Whether or […]
While I know most people are writing this protest off as another hippie generated movement, I can’t help think there is more behind it than just mere anger-driven energy. And personally, while I dont want to bring down wall street or free trade, it turns out to be the place people think they can direct […]
Social network users surpassed the number of email users in July 2009: 820 million social network users compared to 800 million email users. (Morgan Stanley, 2010)