Category Archives: Blog

content strategy

5 Ways to Keep Your Content Marketing Fresh

Content marketing can seem a bit of a daunting task at first, but with some planning and a few tips, it can be very rewarding. Content is what keeps your customer engagement alive. It is the heart of your marketing plan. Once you have started pumping out good content, you’ll see an increase in interest […]

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Apple Slightly Overtakes Android In U.S. Market Share

Apple has overtaken Android in smartphone market share in the U.S. for the first time since 2012. According to figures from Kantar Worldpanel ComTech, the market research division of WPP, in the key holiday sales quarter of Q4 2014, Apple sold more iPhones than all of the various Android OEMs put together, the first time […]

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digital intervention

Digital Intervention is born!

On May 20th 2009, Digital Intervention officially became a company and a Blog is born. Paul B. Kaiser has over 20 years of digital and multi-channel marketing experience and has developed marketing strategies, business plans and new business pitch decks for multimillion dollar campaigns. Paul has a great insight from a client and agency perspective […]

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