It has been reported by Manhattan Research that “the number of physicians who use the internet and other digital technologies to access pharmaceutical, biotech, and medical-device information has jumped 20% since 2004 and accounts for 84% of the total US physician population.” But how are they communicating with patients and with which media formats or […]
I love Macs so the answer is easy for me, but I have seen more and more doctors switching to the Mac platform. Good article regarding radiology and a Mac solution. “Hospitals everywhere face the same problem,” says Dr. Osman Ratib, who chairs the Department of Radiology and Imaging at Geneva University Hospital. “How do […]
Should come as no surprise but Pew Internet just published some great info. The Shared Search for Health Information on the Internet 61% of American Adults Now Look Online for Medical Help June 11, 2009 In 2000, 46% of American adults had access to the internet, 5% of U.S. households had broadband connections and 25% […]
Great article about J&J entering the social media space. Download the ebook Johnson and Johnson does New Media too. by: Ron Ploof On October 22, 2008, I was sitting in a popular session at the MarketingProfs Digital Mixer, hosted by the legendary CC Chapman. CC’s topic focused on the corporate use of online video — […]
Here is a good article on social media policies. If your just getting into social media, here are 10 steps to think about as you enter the realm with your company or business.
This is incredible. The Kaiser – always thinking outside the box. Not only a human story but a technological miracle. http://tinyurl.com/n927mj