The Google billboard launched in Times Square as mentioned in my last blog entry. This turned out better than I thought as it is interactive. Each day, more than 300,000 pedestrians are estimated to enter Times Square – see “Size Matters in Times Square“.
The creative advertising currently running on the Times Square display highlights Google’s products including Google Maps and Android. There is an interactive element to it, with passerby urged to “Androidify” themselves by personalizing the Android Robot via an employee on the ground equipped with a tablet, The Verge reports.