ASUS Launches Their Flagship Phone – The ZenFone 2

Updated: Android Headlines recent review of the ASUS Zenfone 2 – June 5, 2015

One-M9-vs-Zenfone-2-cam-AH“I too was surprised, but the high-end specs – Intel processor, 4GB of RAM, the ability to expand memory and the price, just make it too hard not to declare the ASUS ZenFone 2 the winner of this comparison.

The HTC One M9 is a great device, and if you demand an all-metal exterior and BoomSound, then by all means, pick yourself up a One M9 and you should be very happy.  It takes good photos and even though the Snapdragon 810 may warm up your metal enclosure, it is a solid buy…maybe if it had the QHD display, things could be different.

When you look at the display size, the design – which looks great – and then add in a very competent Intel Atom processor, 4GB or RAM, a good camera and 64GB of storage for only $299, how can you pass that up…I know that I could not, and picked the ASUS ZenFone 2 as the winner of this comparison.”

Full story –


The theme today was “Incredible Comes to New York”, ASUS Chairman Jonney Shih Announced. Today at 1pm Digital Intervention attended the launch of the new ASUS ZenFone 2. The whole event was hosted by ASUS at the Gotham Hall in NYC. If you have never been to the hall before, it is a unique experience. And the atmosphere was definitely a “Zen like” moment. See our Live Blog from today.

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Let’s get to the phone though. We had some hands-on time with the ZenFone 2, and it’s a pretty fast device. They are releasing it many colors and textures – see image below. The phone is very light and has a plastic back, but the curved design fits nicely in your hand. We’ll be testing and using the phone over the next week, so look for future notes and review.


Availability of ZenFone 2 in North America


QUICK SUMMARY: The ASUS ZenFone 2 will be available in red, black, gray and silver from May 19th, 2015, costing $199 for the 2GB RAM/1.8GHz version with 16GB storage and an Intel Atom Z3560 processor, or $299 for the 4GB RAM/2.3GHz version with 64GB storage, an Intel Atom Z3580 processor and a BoostMaster charger. It will be available to order from, B&H, and in the US and,, Canada Computer and Memory Express in Canada.

ZE551_family03New York, NY (May 18th, 2015)ASUS Chairman Jonney Shih today introduced ZenFone 2 and the latest ZenBook models to the United States and Canada at the Incredible Comes to New York press event. Hosted at the sophisticated and stylish Gotham Hall in Manhattan, the event showcased a line-up of meticulously-crafted products in their North American debut and featured a stunning acrobatic dance performance creatively highlighting photography with ZenFone 2.

“ZenFone 2 is the flagship ASUS smartphone designed to be
an empowering luxury for everyone to enjoy.”

The ZenFone 2 features a 13 MP camera with ASUS-exclusive PixelMaster camera technology, the brand-new ZenUI user interface, Dual-SIM, Dual-Active (DSDA) capability, and incredible performance that delivers a premium smartphone experience to users. ZenFone 2 is coming to market in the United States unlocked and contract-free, giving users freedom to enjoy the smartphone on the service provider of their choice.


Making an appearance at the event was digital artist and Instagram sensation Robert Jahns, who endorsed the ZenFone 2 See What Others Can’t See photography campaign, a global campaign designed to showcase the advantages of ZenFone 2’s PixelMaster camera technology.

At the end of the day…

The ZenFone 2 is a decent smartphone, with great specs, and at a great price. The performance is delivered by a 64-bit Intel® Atom™ Z3580 (‘Moorefield’) processor with up to 4GB RAM. An Intel LTE-Advanced modem provides ultra-fast and reliable 4G/LTE connectivity. 

ZenFone 2’s 13MP PixelMaster camera with its f/2.0 wide-aperture lens lets users quickly and easily capture beautiful, high-resolution photos with zero shutter-lag. Camera features, including Low Light mode, Backlight (Super HDR) mode, and Super Resolution mode, ensure incredible photos even in dimly lit situations.

ZenFone 2 has a 3000mAh battery that provides more than enough power to get through the day, and it also features BoostMaster fast-charge technology for dramatically-reduced recharge times. The battery can be super charged in 10 minutes giving you 4 hours of talk time. Wow!

Here are some photos from today’s media event and launch party in NYC at the Gotham.


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