Podcasts are more popular than ever. We all have something to say or something to sell. While this is just another channel. It is a channel that holds its audience attention, and reinforces your business goals. So why are so many people turning to podcasts to et the word out? Because content can be delivered […]
If you find that your WiFi signal is slow or non existent in certain sections of the house, you are not alone. The router and service you have may not be to blame, but understanding how WiFi works will help you improve the connectivity. Here are 4 things to keep in mind to improve the Wifi […]
View Full infographic here. Created by the digital insights group. Digital meets the Cardiologist and the patient wins. While digital and pharma struggle to keep up with one another, the percentages are starting to go in our favor. Far more doctors are active online both professionally and personally. Here are some interesting facts from the Digital Insights Group. Mobile on […]
The first hashtag was brought forth as a novel idea by Chris Messina in 2007. As most initial good ideas go – it was rejected by Twitter. #Fail No worries – Chris is doing just fine with a new company. So what makes this symbol so special and why is everyone obsessed with it? Why […]
Whether you realize it or not, many consumers start searching on a mobile device and finish purchasing or viewing on another device. The Oscar Meyer App being auctioned off right now for lucky winners promises to go off in the morning and wake you up with the smell of bacon. A marketing program that starts […]
On March 18th I had the honor of speaking at the BMA-NJ Event in Whippany, NJ. The event held at the Marriott was a well attended event and the group was very gracious and eager to learn about Multi-Channel Marketing and Multi-Screening platforms. Based on a Google study called The New Multi-Screen World, I presented the multi-screen behaviors, […]