On March 18th I had the honor of speaking at the BMA-NJ Event in Whippany, NJ. The event held at the Marriott was a well attended event and the group was very gracious and eager to learn about Multi-Channel Marketing and Multi-Screening platforms. Based on a Google study called The New Multi-Screen World, I presented the multi-screen behaviors, […]
SXSW is around the corner and 50,000 of my closest digital friends will be enjoying Austin, TX. Get Psyched. SXSW kicks off this upcoming week and it will be the largest gathering yet. Here are a few fun facts you might want to know about the Austin, Texas-based celebration of all things music, film, and interactive. 1. SXSW […]
Key findings from Cisco survey highlighting the increased trust in telehealth by consumers. Everybody loves a good infographic, so here are some astounding findings on consumer trust and interaction with their doctors using digital or non-personal means. Almost an even split across message delivery. Consumers preferred to either: Watch a video with a doctor consultation Receive an IM with a […]
Tumblr is a blogging and social platform that houses more than 132 million blogs and is among the top 15 websites in the United States. There are roughly 4o million subscribers. It’s website explains, “Tumblr lets you effortlessly share anything. Post text, photos, quotes, links, music, and videos from your browser, phone, desktop, email or […]
Mashable passes along the 5 Huge Digital Marketing Trends You Can’t Afford to IgnoreHere is one buzz word for you – Integrated Marketing. Everybody is trying it. Is anyone really doing it? Integrated MarketingBeing relevant to your customer in every context improves brand recall and enhances engagement. Ditch the silos in your advertising strategy (e.g. […]
Taking your business to the next level – some great tips from our friends at entrepreneur.com