Category Archives: Social

social media analytics

Social Media Analytics Tools and Reporting

If you have ever wondered how effective your engagement is doing on Twitter, I have some tools for you to check out. And if you’re running campaigns or researching on Twitter there are some phenomenal FREE tools. And wrapping that all up for a report to your client is vital. First off, if you want […]

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Pokémon GO and The Walking Dead

Pokémon GO is now the biggest mobile game in U.S. history Why is everyone walking around staring at their phones? In droves? Like the walking dead mob? Why are kids going out for spontaneous walks? Exercising? Well yes and no. One thing is sure – groups of people are walking around aimlessly with their phones. […]

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Millennials choose Snapchat over Instagram

Snapchat swapped places with Instagram and jumps in front. In November of 2015, Snapchat was the Third Most Popular Social Network Among Millennials.  Snapchat, which allows users to send photo messages that automatically delete themselves shortly after being viewed, shocked many when they turned down a $3 billion buyout offer from Facebook last November. But it’s […]

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Good Engagement Between TV and Twitter?

What is the engagement level between TV and Twitter? No doubt these 2 are closely connected these days. These 2 platforms were made for each other, yet neither relies on the other to deliver content. But combined, it is a 2 way conversation made in heaven.  It’s instant response that is still undervalued. Live commenting […]

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Why The Meerkat App is Going to Redefine Social Media

If you haven’t experienced “Live Streaming” with Meerkat yet, you’re not alone. That is because it is still in its infancy stage. Meerkat made its debut at SXSW this year and received a lot of attention. The live streams that are being posted aren’t exactly exciting yet – mine included. But I’m telling you the thought behind […]

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